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 9/25/2018 4:01 AM
 
 Modified By sunshine  on 9/28/2018 10:21:21 PM
Boston-based digital media firm Cosmic Blender has been selected by Royal Caribbean International to develop and produce a custom, media-rich communications program. The year long engagement includes extensive research and strategic consulting to build a "blended" high-tech and low-tech outreach initiative which currently includes Intranet, video, digital/print posters as well as frontline tools for managers, supervisors and crew staff. The initial program will be launched in April with phased rollouts throughout the year.

As part of Royal Caribbean's Total Guest Satisfaction group, Darragh McGillicuddy is on a mission. "In this increasingly crowded market, we simply have to be the best on every level, every ship, every department, every customer encounter - it's our commitment to excellence that is setting us ahead of the pack," explains McGillicuddy. "To harvest and replicate our hugely coveted best practices across fourteen ships in our worldwide fleet, we knew that we needed to select an e-Learning media partner that understands technology, brand, strategy and learning. Cosmic Blender delivers on all counts."

Bill Churchill, President of Cosmic Blender, happily admits, "Cosmic Blender is unique in this market because we offer a powerful answer for some of our clients most vexing business issues - the blended solution is a rich mix of strategy, media, storytelling and technology."

Cosmic Blender had their work cut out for them with the challenge of reaching 20,000 employees across a global fleet that is constantly on the move with a satellite-fed Intranet environment. "We're building a hybrid system that leverages technology to provide Royal Caribbean with a digital, updateable repository of all current and evolving best practices," explains Cosmic Blender's VP/Partner Paul Reynolds.

Cosmic Blender is an award-winning, eighteen-year-old digital media agency that develops media-rich interactive marketing and learning solutions for major corporations such as Converse, Deloitte & Touche, Starwood Hotels and Staples. Cosmic Blender specializes in designing, producing and delivering full-screen, TV-quality video to the desktop via the web and CD-ROM. Cosmic Blender's unique script-to-finish digital media and its full line of production services continue to win awards on a national basis and secure Boston as a hub for the best in original interactive media.

Source: Top 8 Best Vitamix Blenders ( Reviews & Buying Guide)

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 9/25/2018 6:21 AM
 
The module to specify is ProductCatalog instead of ProductTemplates.
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